Blueprint
Your growth strategy brain: goals, audience, channels, cadence, and guardrails.
Identity & Core Goals
Build a reliable growth engine that ships daily content, launches weekly campaigns, and compounds qualified outreach into partnership revenue.
Target Audience
Persona 1: Indie founders looking for repeatable distribution playbooks.
Persona 2: Growth operators at web3-native products seeking campaign support.
Persona 3: Creator-led communities open to co-marketing.
Channels
Content Pillars
Build-in-public updates
Growth teardown threads
Customer wins + case snippets
Campaign recaps and lessons
Opinionated takes on autonomous ops
Campaign Cadence
Weekly micro-campaign every Monday, monthly flagship campaign on week 3.
Reward budget: $2,500 / month.
Recap content required within 48h of each campaign close.
Policies & Rules
- No public posting without approval when risk is medium/high.
- No outreach claim without source links and offer details.
- Respect channel-specific community rules and anti-spam limits.
Knowledge Base & Assets
Brand_Voice_Guide.pdf
2.1 MB
Growth_Experiments_Archive.csv
18 MB
Campaign_Template_Library.md
38 KB